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Sustainable rural development is a challenging issue considering the pressure of change brought by the demands of globalisation and intensified tourism activities in rural vernacular settlements While studies in this field often focus on historical centres research on the distinctive urban and architectural identity of village development areas in rural vernacular settlements remains scarce To address this gap in the literature a field study was conducted in the vernacular rural settlement of Behramkale located in the Northern Aegean region of Trkiye The study explored the continuity of architectural and urban identity and its significance The research involved a qualitative assessment of primary data obtained through architectural surveys and archival documents collected in 2017 and 2021 Data analysis not only focused on static features of place identity but included dynamic and perceptual features of place identity Planning policy inadequacies and the implications of topdown decisions on vernacular rural Trkiye are discussed The key finding from the study highlights the necessity for a more participatory and sitespecific approach to preserving vernacular rural heritages urban and architectural identity for sustainable development In this regard the paper proposes that an identitybased and peoplecentred approach should be integrated into the policies for the development areas of vernacular rural settlements This integration aims to preserve the local architectural identity and promote a belongingness community among residents
