There is broad global agreement that secure property rights help eradicate poverty and that securing women’s land rights reduces gender inequality. But our understanding remains strikingly limited when it comes to the extent to which women’s land rights are – or are not – secure and the impact of women’s tenure security (or lack thereof) on women’s empowerment.

This is true even in Africa, where the most studies have been published, due to shortcomings in both the quality and quantity of research on these questions.

It's time to ditch the jargon and tell stories about property rights that create the impact needed for change

In a world bombarded with information, stories are everything. Strong storylines can inspire movements and shift attitudes. The “99 percent” story sparked a global conversation about income inequality, and fueled the Occupy Wall Street movement.

Those of you who have visited Dubai in recent years may relate to what I am going to say: Dubai is in the middle of the desert, and its land, not that long ago, was really worth nothing. Now it is one of the most vibrant international cities in the world. All this happened in a relatively short time span.