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To make regions more resilient, a useful idea is that of synergy between tourism and landscape (i.e., a win-win situation). To help policymakers manage for synergy, we provide practical recommendations. Using the case of Terschelling (the Netherlands), an island that is part of the UNESCO World Heritage listed Wadden Sea, we analyzed how policy and public opinion have been changing, and how multilevel governance is arranged. We recommend that: policymakers seek to understand the historical institutional context of a region; strive for integrated policy aimed at synergetic interactions; gain an overview of all stakeholders in the decision-making process; include all stakeholders; develop a shared story; co-create a clear vision for the future; but also allow flexibility in local implementation; and dare to experiment. Overall, we conclude that synergy is a promising concept that requires a different approach to decision-making.